Home & Decor focuses on aesthetics and comfort, offering furniture, accessories, and decor items. It relies on visual appeal and trend inspiration, with tools like visual similarity recomendation enhancing the shopping experience.
Fashion is trend-driven and emphasizes personal style, covering clothing, footwear, and accessories. High-quality images, size guides, and the influence of social media are key, with personalization and easy returns boosting sales.
Sport & Outdoor combines style with performance, offering apparel, footwear, and gear. Customers prioritize durability and technical specs, making targeted recommendations and product education important.